Airport Dimensions and Ambaar Lounge announce opening of first Ambaar Club lounge at Viracopos International Airport
Airport Dimensions, the global leader in airport lounges and travel experiences, and leading VIP lounge operator Ambaar Lounge have announced the opening of their first Ambaar Club lounge at Viracopos International Airport (VCP), marking Airport Dimensions’ debut in the South American market. As this new space welcomes its first customers, two further Ambaar Club lounges are already in development.
Ambaar Club VCP will provide a range of experiences in an outstanding contemporary and comfortable environment for domestic travelers. Located airside in the domestic departures hall, the lounge will offer a complementary beverage bar and café service. The menu will feature a number of regionally inspired dishes, including Brazilian favourite curau de milho verde (sweet corn pudding), canjica (a local maize dish), fresh cheese bread baked throughout the day and brigadieros (chocolate sweets).
The lounge, which will operate from 6 am to 10 pm, has capacity for over 100 passengers. A mix of tables, sofas, group and individual seating means there is plenty of choice to dine, work, or relax comfortably, and a dedicated children’s play area provides families with an area of their own while in the lounge. Soundproof booths ensure that phone calls can be carried out in privacy.
The design of the new offering draws from the culture and heritage of the surrounding Campinas region. Production expansion of two significant agricultural crops – sugar cane and coffee – impelled the rapid industrialization of the area. The importance of these two crops is demonstrated by their representation on the city’s coat of arms. It is the deep, earthy tones of this emblem that form the pallet of the Ambaar Club’s design. The iron that was a crucial element in the industrialization of Campinas also features strongly in the scheme, while cement accents evoke the spirit of urbanization, and wood highlights add warmth. The whole scheme is softened by fresh greenery.
Ambaar Club lounges will welcome guests from all airlines, as well as members of Priority Pass, the world's largest independent airport lounge access program providing access to over 1300 lounges and airport experiences, which is part of Airport Dimensions’ parent company, Collinson.
Nancy Knipp, President Americas at Airport Dimensions, said; “The launch of Ambaar Club forms part of our ongoing plans to expand our global lounge network with innovative concepts that deliver memorable experiences for guests and commercial benefits for airports. We’re proud to be bringing this exciting brand to passengers just months after announcing our partnership with Ambaar Lounge. Ambaar Club will combine Airport Dimensions’ unparalleled expertise in delivering elevated customer experiences with Ambaar Lounge’s unique lounge design sensibilities and regional knowledge creating a truly innovative and unique offer tailored to the needs of both local and international passengers. This will also add to the exceptional growth we have seen across our global airport lounge network. We are thrilled to open the first Ambaar Club at Viracopos International Airport and look forward to additional locations in the coming months.
Bernardo Claro da Fonseca, CEO & Founder of Ambaar Lounge, said; “We’re excited to be opening our first Ambaar Club lounges at one of Brazil’s leading airports. Ambaar Club customers will have access to exclusive services and spacious areas where the highest hygiene standards and comfort are guaranteed and safety is a priority. This new proposition will allow our guests to enjoy a moment of peace and relaxation in a modern, sophisticated environment that also pays homage to the rich history of Campinas. We’re looking forward to working closely with Airport Dimensions to bring this innovative concept to more airports across South America in the near future.”
Work is currently underway on two additional domestic Ambaar Club lounges, which will open at Salgado Filho Porto Alegre International Airport (POA) and Fortaleza-Pinto Martins International Airport (FOR) in partnership with Fraport later this year.
As the market leader in both the US and the UK, Airport Dimensions is driving innovation in the airport lounge sector to meet the evolving needs of today’s traveler. Its recent activity includes a collaboration with JPMorgan Chase, which will introduce the Chase Sapphire LoungeSM by The Club. With its market-leading position in both the US and the UK, Airport Dimensions is continuing to drive innovation through its renowned The Club brand, including the recent opening of The Club CLE providing a comfortable and relaxing space for passengers at Cleveland Hopkins International Airport.
Viracopos International Airport in Campinas (SP) has been voted the Best Passenger Terminal in Brazil 13 times in passenger surveys carried out by the SAC (Department of Civil Aviation). More than 30,000 people pass through the airport daily from over 60 national and international destinations. The Viracopos Cargo Terminal is considered one of the most modern and efficient terminals in the world, and is responsible for handling 40% of all cargo imported by air in Brazil. Viracopos International Airport is also the main entry point for vaccines in the fight against Covid-19 in Brazil, and is the official airport for handling equipment for major international shows and Formula 1.
About Airport Dimensions
Airport Dimensions wants travelers to value their time at the airport. The company continuously seeks ways to open new dimensions in customer engagement - using a mix of enriching physical experiences and innovative digital services. From comfortable lounges to restful sleep pods, and convenient food ordering to contactless collection of duty free, Airport Dimensions helps improve the traveler experience while critically helping airports maximize non-aeronautical revenue opportunities, retain airlines, and become more competitive.
Airport Dimensions has a rapidly growing network of locations at the world’s leading airports across the United States, the Middle East and the United Kingdom, where its Club Aspire Heathrow lounges were most recently recognized in the World Travel Awards as Europe’s Leading Airport Lounge and the FAB Superstars Awards for Innovation. Under its brands The Club, Club Aspire, Chase Sapphire LoungeSM by The Club, No1 Lounges, sleep ’n fly and Ambaar Club, Airport Dimensions provides award-winning hospitality services tailored to the specific needs of passengers and currently provides value-added experiences for over 50 airport and airline partners.
Airport Dimensions entered the South American lounge market for the first time earlier this year with the launch of a new brand called Ambaar Club, in partnership with Ambaar Lounge. Another notable development in 2021 was the launch of Chase Sapphire LoungeSM by The Club, in partnership with JPMorgan Chase. Airport Dimensions recently acquired the prestigious No1 lounges portfolio, as well as sleep lounge expert sleep ’n fly, which offers travelers a personal space for a peaceful sleep.
Using the latest technologies, Airport Dimensions has invested in driving revenue growth for airports and increasing traveler satisfaction with the launch of its first digital service Connecta – a one-stop e-commerce and passenger loyalty platform.
Airport Dimensions is a Collinson company.