New Lounges at London Luton Set to Transform Traveller Experience
28th September, 2023. Airport Dimensions, the global leader in developing airport lounges and travel experiences, is working with its joint venture partner Swissport to open two new lounges at London Luton Airport (LLA) in 2024. The lounges will be operated by No1 Lounges.
The new spaces will open under two different brands under the No1 Lounges portfolio - My Lounge and No1 Lounge. They are being developed to the latest specifications and will feature a variety of amenities to suit different travellers' needs. Both will be accessible to Priority Pass and LoungeKey cardholders.
The My Lounge space will offer a relaxing environment for all types of traveller to unwind before they fly. With a capacity of 155 seats, the lounge design is inspired by loft-style living and will offer views of the main terminal. Travellers will also be able to enjoy a self-service pantry with premium beers, wines, and spirits. The space will replace the current Aspire Lounge and will be completely refurbished in due course.
The No1 Lounge, the hero lounge brand in the portfolio will have capacity for 70 travellers and offer a more premium experience, in a variety of different seating to emphasise the stylish pre-departure experience with flexibility and choice. Visitors will be able to choose from freshly prepared hot and cold dishes served in buffet style, along with an extensive range of premium beverages available from a fully tended bar.
The development of these new lounges at LLA signals the continued growth of Airport Dimensions in the UK market and its commitment to offering travellers a choice of leading lounge experiences that help to enhance the overall experience offered by airport operators.
Work will commence on the No1 Lounge space imminently, with the lounge scheduled to open at the end of the year. My Lounge work will commence at the end of this year and should be ready by summer 2024.
The partnership (SwissportALD) now operates 12 lounges in the UK, Birmingham Airport, London Gatwick and London Heathrow. These form part of its global network of 51 lounges and experiences, with more in development at the world's leading airports.
Errol McGlothan, President of Airport Dimensions, EMEA & APAC said: “Our ongoing partnership with Swissport is going from strength to strength. By coming together, we’ve been able to create two new superb quality spaces at one of the UK’s busiest airports, London Luton. We’re on a journey of growth and will continue expanding our network to offer greater choice and differentiated experiences to travellers. It’s a privilege to be trusted to develop and operate these spaces at LLA and we’re confident guests will love them as much as we do.”
Shaun Weston, Managing Director of No1 Lounges, a SwissportALD Holdings company commented: “We are delighted to have been selected as the airport lounge provider at London Luton Airport, adding to our growing UK network of No1 Lounges. We’re excited to bring our unique brand of stylish travel experiences to LLA, which will be accessible for everyone. The team at No1 are committed to developing lounge spaces at LLA with a strong sense of place and delivering exceptional guest experience, design and comfort for passengers to enjoy before they fly.”
Jonathan Rayner, Chief Commercial Officer at London Luton Airport, commented: “The opening of these two new lounges will provide an additional dimension to the simple, friendly passenger experience that we offer at London Luton Airport, providing the perfect start to any leisure or business trip. This significant investment from No1 Lounges demonstrates our continued commitment to providing first-class passenger facilities and an even greater choice for our passengers.”
About Airport Dimensions
Airport Dimensions believes that time at the airport is precious. That’s why the company continuously seeks ways to open new aspects of customer engagement - using a mix of enriching physical experiences and innovative digital services. Airport Dimensions aims to improve the traveller experience at each turn - from comfortable lounges to restful sleep pods, and convenient food ordering to contactless collection of duty free - all while helping airports maximise non-aeronautical revenue opportunities, retain airlines, and become more competitive.
Airport Dimensions has a rapidly growing network of locations at the world’s leading airports across the United States, the Middle East, South America, Asia Pacific and the United Kingdom, where its Club Aspire Heathrow lounge was most recently recognised in the World Travel Awards as Europe’s Leading Airport Lounge and World’s Leading Airport Lounge 2022. Airport Dimensions provides award-winning hospitality services tailored to the specific needs of passengers of over 50 airport and airline partners, across a global network of 51 lounges and experiences, with more in development at the world's leading airports.
Airport Dimensions is a Collinson company.
About London Luton Airport
London Luton Airport first opened as a municipal airport on July 16th 1938. Today, it is one of the UK’s busiest airports, carrying over 13 million passengers in 2022.
The airport is operated by a consortium of which the majority shareholder is AENA, the world’s largest airport operator, and InfraBridge, a leading infrastructure investment manager. Airlines include easyJet, Wizz Air, Ryanair, Tui, FlyOne, Sun Express and El Al.
The Luton Airport Express is a new dedicated train service launched by East Midlands Railway (EMR) that allows passengers to travel from central London to the LLA terminal in around 30 minutes. With fares starting from approximately £10, the Luton Airport Express runs from St Pancras International to Luton Airport Parkway station and connects seamlessly with the DART, a new automated, electrically powered people mover that connects to the LLA terminal in less than four minutes.
London Luton Airport is ranked as the best performing company by GRESB, an internationally recognised sustainability framework that benchmarks environmental, social and governance (ESG) management and performance. LLA is ranked first among all participating assets, achieving a maximum score of 100 and a 5-star rating.
To learn about the progress London Luton Airport is making across its sustainability programme please click here: https://www.london-luton.co.uk/corporate/sustainability/reports-and-performance
Further information on London Luton Airport can be found here: https://www.london-luton.co.uk/